Cold-calling playbook: why real estate leads are worth the most

Transcript

I will target real estate people to kind of, you know what I will do is I will help you set up a cold calling process. Because they are very smart. And why do I say real estate? Real estate is the best of them. Real estate is the best of the value of the lead. They can literally make lakh from a single state. So that's why you will tell them that a lot of them will already have something. But the major of them might not. Your goal is simple. You just need to find few people. And be like, look, you are already going to market your business. I am prepared for another experiment. This is for them, but it is not for new people. I will give it to the service giveable whose business is at least two years plus. Why did you say that? There is a reason. If you target a company that is doing it over two years, then what will happen is that they will at least fulfill it. Because if you take someone and you don't have to fulfill it, then it will be bad. I understand. So, the one who has to fulfill it, then it will go to it. I am sure that if you just every Sunday, target me to call at least 20 people. Because it will be 4, the reality. What will happen from that 4? But your goal should be that in one month, two people will finalize that, "Sir, I am the one who is going to set up cold calling processes for you." I will be the one who will manage what we are talking about, how we are talking about, what software you are talking about." Look, tell me a little bit about that I am going to bring something new. Because why are you paying it? Then tell me everything, "Sir, you do not have to handle anything, leave it all to me." I am just saying that you have a budget, you have a budget for $20,000 to $30,000. Okay? This is your experiment budget, where I will be helping you set up this cold calling process in-house. In-house. I am going to set up the cold calling process in-house, not that I am giving you. Look, if I am doing in-house, the person is your person. Yes. He is working in your company, I am teaching. How do you do it? Yes. So if he is doing good, you don't have to do it too. What do you think? I am investing with someone. Look, a business owner, that I am spending money where I am spending money, so that I have to get the value of that. What happens when I am working with freelancers, especially when I am thinking that maybe someone is new? Okay. I am spending money for you. Do you understand? But if you have told me that I am putting someone in your company, which I will guide you, then that asset is building you. Three months, I have taught him, he has different calls. I have managed your assets, and after three months, your assets are ready, that you are calling, and that you are doing it. You are giving it. You are giving it.