The plan & ROAS explained
2:08Before we touch anything, let’s get the game right. Why we start tiny (₹500/day, so a bad day barely stings) and the one number that decides everything — ROAS. I break down what 2.71x really means, and the goal for the whole course: one live campaign plus a context file Claude can reuse.
Transcript preview
point is whenever you want to get started with something you don't want to risk too much money right. So my goal was very simple. I was like I'm gonna start running ads for 500 rupees per day even if I make nothing I'll just it will not be too big of a loss. So real account real money built by a cloud and by the end of this course if you just follow up what I'm suggesting you'll be able to have your ads live. Now again I'll not just share how I run ads but also how I'm optimizing that them for a good ROAS. So there are multiple things which you can see on this Facebook platform but the main important point is ROAS. This one. So you see here it shows 2.71. This number should be as high as possible because this shows that on the amount you spend how much are you able to get back. So this basically it says is that if I'm putting one rupees on Facebook ads I'm able to get 2.71 rupees. Kind of I feel the simplest way to explain it. Similarly this one is kind of telling me that hey if you put one rupees you're getting one rupees back. So it's not performing that well. On the other hand this one is now moving on to the next one. So the best part here is your job is just to add the money to the wallet and the second is just a one-time setup of cloud so that you can actually do stuff. I'm assuming you are fully from scratch so don't worry even if you don't have things set up I'll tell you step by step I'll not be missing out on anything. So by the end of this my goal is you should have one campaign like a kind of a prompt and a context file which you can create which will have the summary of the learnings of mine. So what happens is now when I'm running ads I'm able to learn a lot of different things a lot of issues which I faced which you don't have to because some mistakes which you make they're not like they can cause you time and effort issues. Okay so I think rather than just…
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